About

Inside Aurora Bloom

A design-forward floral studio creating modern, light-filled compositions with seasonal stems and eco-conscious methods.[web:127][web:136]

Light-forward floral design

Aurora was founded to bring a new approach to floral design—one that prioritizes negative space, layered neutrals, and gentle color shifts over heavy, traditional arrangements.

We work with seasonal availability and regional growers whenever possible, using foam-free mechanics and compostable materials to create arrangements that feel intentional and sustainable.[web:181][web:186]

Intentional

Every stem placed with purpose

Sustainable

Eco-conscious from studio to delivery

What shapes our work

Core principles that guide every Aurora arrangement, from intimate gifts to large installations.[web:136]

Layered Restraint

We edit ruthlessly—favoring intentional negative space over abundance, creating arrangements that breathe rather than overwhelm.[web:177]

Seasonal Intelligence

Designing around what grows now—not forcing imported hothouse blooms. Regional, in-season flowers whenever possible.[web:185]

Waste-Free Studio

Foam-free mechanics, reusable structures, compostable wraps. Every arrangement designed to leave no trace.[web:179][web:187]

The studio

A small team with backgrounds in floral design, interiors, and editorial styling.[web:127]

Studio Lead

Floral + Interior Design

15+ years bridging product, events, and residential styling

Floral Designer

Sustainable Floristry

Specialist in foam-free mechanics and seasonal palettes

+ Rotating Specialists

Collaborators for larger installations and events

Ready for something beautiful?

Let's discuss your event, subscription, or custom arrangement.

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